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Life Family Legacy
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  • Mortgage Protection
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  • Critical Illness
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  • RESET YOUR LIFE
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Juvenile Protection

Smart Start Life Insurance to Protect Your Children's Future

Every Parent Wants Their Children to Have the Very Best Start in Life

When it comes to how to make that goal a reality, parents should consider the SmartStart plan, offered through Santiago Life Group. This program gives your child a head start on saving for their college education, the down payment of their first home, and even their retirement, all while giving them the protection of life insurance.


The SmartStart plan is a way to help you set aside funds to protect your child’s future while protecting their insurability, regardless of what happens later in life. The SmartStart life insurance policy provides insurance coverage for your child, coupled with a cash value savings component, which is certainly a smart start.  Some insurance organizations and professionals are simply trying to sell you proprietary insurance products to earn commissions. 


We don’t believe there are any one-size-fits-all solutions, and we don’t sell our own products. Instead, we take the time to understand your financial situation, your goals for the future and your budget to help you find a policy that is a perfect fit. We are committed to helping you find insurance solutions that meet your goals, your needs and your bottom line, and we can shop more than a dozen carriers for you to make that happen. Let's schedule a time to connect in the near future. 

Advantages of Juvenile Life Insurance

This policy type is primarily used to provide long-term financial security and guarantee future insurability for a child. It also provides a death benefit should anything unforseen happen, which many parents view it as a financial tool that not only shelters them financially God forbid something happens to their child, but it also builds value over time.

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Some Key Advantages of Smart Start

Guaranteed Future Insurability

This is often the most significant benefit our clients attain because it ensures their child will have coverage even if they develop health issues later in life (like asthma, cancer, or diabetes) that might otherwise make them uninsurable or extremely expensive to cover. 

Lock in Low Premiums

Rates are based on the age and health of the child at the time of purchase. By starting young, you lock in a low premium that typically remains the same for the life of the policy.

Cash Value Accumulation

Most juvenile policies are permanent (whole life) insurance, which includes a cash value component. This value grows tax-deferred over time and can eventually be accessed through loans or withdrawls to help fund major milestones like college tuition, a down payment on a home, purchasing their fist car or starting a business. Most clients list their Family Trust as their Beneficiary, ensuring that if and when anything should happen to anyone of their immediate family members, the entire family estate will be secured, fortified, and stewarded and wealth properly transferred to a next generation.

Simplified Underwriting for Final Expense Protection

In the tragic event of a child's death, the policy provides a death benefit to cover medical bills, funeral expenses, and burial costs, which can relieve the family of financial stress during a difficult time.  Unlike adult policies, juvenile life insurance often requires no medical exams, bloodwork, or fluids to be drawn. We utilize simplified underwriting, making it much easier to qualify for coverage.

Transfer of Ownership

Once the child reaches the "Age of Majority" (usually 18 or 21) ownership of the policy can be transferred to them. This provides them with an established financial asset and lifelong protection as they enter adulthood, building their stability, future, and foundation for success in their future life. 

Frequently Asked Questions

Q: What are the Advantages of the Smart Start Plan?

Clients love the SmartStart program for many reasons. First, this plan allows you to protect your child’s future insurability, regardless of what medical issues might come up in the future. This means your child’s family will have peace of mind knowing that death benefits are available, should the worst happen. Also, SmartStart is much more than a simple life insurance plan. 


The cash value portion of the policy accumulates tax-free. Even better, the amount of money you can earn on those savings is generally more than you’ll find in any bank or other guaranteed financial instrument.


The policy’s growth is indexed to the performance of several different indexes (of which you can select from), but there’s no market risk of loss. This means your funds get the best of both worlds: upside potential without losing your principal. Remember that the cash value can be used for any purpose your child chooses as an adult. 


Funds can help pay for college, fund the expenses of starting a business, buying a home or getting married, and even help pay for expenses in your child’s retirement years.

Q: Do I Qualify for Smart Start?

The SmartStart plan is first and foremost a life insurance product, covering your child’s life. So, qualification decisions are based on your child’s health at the time you apply for coverage for them. Generally speaking, most children qualify for the SmartStart, and we can insure anyone 15 days old...

When Should I buy Smart Start?

The best time to begin the SmartStart program for your child is now. The cost of the insurance component will rise the older your child gets. In addition, starting sooner means the funds set aside (the cash value component of the policy) will have more time to accumulate and grow. Having the power of time on your side with the SmartStart plan can yield astonishing results. Because the returns are indexed to the market, nobody can guarantee exactly how much money your child will have when it comes time to draw on the cash value for college expenses. 


The SmartStart life insurance policy comes with the potential for dramatic growth to give your child the head start they deserve. Let's coordinate a time to talk about your kids, vision, and goals for their future. Schedule a time for us to connect in the near future. 

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How Can We Help You Protect Your Children?

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